2010 LED TV shipments are expected to reach 37 million units

According to DisplaySearch, the new season of "global TV shipment investigation report" pointed out that in 2010 the global TV shipments will exceed 242 million units, it is worth mentioning that in 2009 the growth rate of only 2%, but the estimated growth rate will reach 15%. LCD TV market is not only a strong growth momentum, shipments grew 29% last year to reach 188 million units, plasma TV and traditional image TV in 2010 performance is also better than previously expected. LCD TV, the current supply of CCFL is quite good, but the industry is concerned about the current situation of increasing the use of LED backlight, the rapid growth of the supply chain will face a tight state.

LCD TV is still a global leader in technology, almost all regions of the market share of more than 50%, the proportion of the Asia Pacific region is expected to be more than 2010 by the end of 50%. In 2010, several factors continue to promote the TV demand, contains the world cup, several countries in Western Europe has completed the conversion of digital TV, and several new technology, including LED backlight LCD TV and 3D TV and Internet TV will drive the TV market.

2004-2014 global TV by application technology shipments and annual growth trend (unit: million units)

In 2010, China is still the focus of the growth of LCD TV area, due to the government to expand the subsidy area, it is estimated that in 2010 LCD TV grew 35%. The performance of Japan is also quite bright, probably because consumers take advantage of the end of the government subsidy scheme, the replacement of the old section of the flat TV, and buy more powerful and more powerful new tv. LCD TV shipments in Japan is expected to increase by 36% in 2010, with a growth rate of more than three times faster than other developed countries such as North America, Western Europe and other growth rates. The next four years, the focus of the development of LCD TV will be transferred to emerging markets, such as the Asia Pacific region, which includes India and Latin america.

Plasma TV shipments in the first quarter of 2010 is also quite good, representing an increase of 24% over the same period last year, with the improvement of the economic situation, the demand for high quality TV is gradually back to the temperature. Consumers love the large size of the TV, but still looking for a high quality and inexpensive products, and this trend will continue into the second quarter, especially LED backlight LCD TV is still quite expensive, so DisplaySearch repair in 2010 plasma TV shipments to 16 million units.

2010 LED backlight LCD TV shipments are expected to reach 37 million units

LCD TV shipments are expected to grow to 188 million units in 2010, partly due to a certain demand for LED backlight LCD tv.

2010-2013 by backlight type and shipment value share

DisplaySearch Statistics 2009 LED backlit LCD TV shipments 36 million units, more than half of the shipments in the fourth quarter of 2009. 2010 brand to the entire supply chain are more active in the introduction of LED modules, but the supply of spare parts can not meet such an active shipping target.

DisplaySearch estimated 2010 LED backlight LCD TV will account for 20% of all LCD TV shipments, about 90% of the LED backlight LCD TV is the use of side light backlight. In 2011, due to the supply of spare parts and LED prices fell, LED backlight LCD TV will become the main application technology in 2012. With the introduction of energy-saving concepts and related regulations, as well as the prevalence of thin and light design, CCFL to LED backlight LCD TV conversion speed will be very fast.