Entering the era of

Driven by the wave of AI and digitalization, commercial displays are accelerating their upgrade from "information display terminals" to "intelligent interactive portals". In 2026, the industry will present several significant trends:

·Mini LED and Micro LED continues to penetrate high-end commercial display scenarios, achieving higher brightness, finer zoning and lower power consumption

·AI+ display is deeply integrated, and digital signage has moved from "playing content" to "data-driven and intelligent decision-making"

·Scenario-based innovation is accelerating, and the demand for immersive and interactive displays in smart retail, corporate offices, rail transit hubs, digital cultural tourism and other fields continues to grow

·Low carbon and high reliability have become new procurement standards, and energy saving, long life and operation and maintenance efficiency have become key considerations. Commercial display is becoming the core infrastructure connecting "space, data and users"

Based on an in-depth grasp of the cutting-edge trends in the industry, Reed Exhibitions has teamed up with the Public Information Display Branch of the China Electronic Video Industry Association to upgrade and create the 2026 Shenzhen Commercial Display Technology Exhibition. This exhibition takes "brand overseas, technology debut, and scene closed loop" as its core positioning. Through immersive scene-based solution display, it links global core buyer resources to create a high-quality development and international cooperation hub platform that empowers the global commercial display industry. The exhibition will focus on the four core application areas of smart retail, smart offices and conferences, smart cities and public spaces, and industrial control and medical care. The system will present a complete ecosystem from display terminals and control systems to content and platforms, and comprehensively help exhibitors achieve full-link upgrades from exposure to monetization.

01 Exhibition Overview

Exhibition Time: October 27-29, 2026

Exhibition Location: Shenzhen International Convention and Exhibition Center (Baoan) Hall 16

Organizer: China Electronic Video Industry Association Public Information Display Branch, Shanghai Li Exhibition Co., Ltd.

02 Three core quality to seize market opportunities

1. Overseas orders - precise matching of group buyers

The exhibition will link up with the "One Belt and One Road" regions in Central Asia, Latin America, ASEAN, Indonesia, Malaysia, Thailand, Singapore and other countries, as well as global core markets such as Japan, South Korea, Europe and the United States, and organize more than 3,000 overseas group buyers to attend, covering core purchasing groups such as overseas system integrators, government units, multinational enterprises, industry associations and local dealers, to help companies open up overseas market channels.

2. Technology Leadership - Future Display Layout

At the technology leadership level, the exhibition focuses on the layout of new display technologies such as electronic paper, AI artificial intelligence, glass-based Micro LED, and transparent display. It showcases cutting-edge products and technologies to more than 20,000 professional audiences in the industrial chain such as commercial display, new display, electronic paper, laser projection, and LED display, helping companies seize technological highlands and capture precise orders.

3. Scenario expansion—domestic business consolidation

In terms of domestic business expansion, the exhibition accurately meets the core needs of smart office, smart retail, smart cockpit and other fields, and invites more than 8,000 professional visitors from multinational companies, Internet giants, new retail stores, large supermarkets, OEMs, Tier1 and other fields to attend the exchange and consolidate the company's domestic market foundation.

03 Scope of Exhibits

Smart Office and Education

Smart New Retail

Smart Cockpit

Industrial Control Medical

AI+AR Glasses

Review of Previous Exhibitors

04 Previous core buyers attending the event

Smart Office Education

Hisense, Skyworth Optoelectronics, iFlytek, Honghe Technology, Changhong Electronics, TCL Commercial, MAXHUB, Hikvision, Seewo, Qingsong Optoelectronics, Lenovo Education, Changhong Education, Shudulang, Ovia, Dahua Technology, International standards Academy for Education

Smart Retail

China Resources Vanguard, RT-Mart, JD Retail, Hema, Yonghui Supermarket, Walmart China, FamilyMart, Lawson, 7-Eleven China, Guangdong Chanda, Annampham & Co., PLUG POINT CREATIVES, Emerging Media Pvt Ltd

Smart City and Transportation

Hitachi Building Technologies, Anax (Suzhou) Rail System, Huachang Smart City Construction, Cloud Intelligence, BAP CONSTRUCTION, KylinTech Building & Energy, Hi-Tech Engineering, LVT, KAPS eiri

Industrial control medical

Honeywell, ABB Robotics, Mindray Medical, Dakang Medical Technology, Mindray Electronics, ink-id="link-1775178793234-0.8929076899296335">Barco Medical, Sehe Medical, Huayang Medical Equipment, National medical supply, Rejang medical Centre,, COCON Robotics, IFB Industries, Electropryk, KAYSIK PTY LTD

Smart Cockpit

Volkswagen, BMW China, BYD, Geely Automobile, Changan Automobile, Great Wall Motors, Dongfeng Motor, FAW Motors, Valeo, Yanfeng Visteon, Omoway, Continental, Desay SV , Marelli, Magna, Jingdian Automotive Electronics, ink-id="link-1775178793234-0.5522845420726405">Sales

Information system integrator

Xingnanyang Information Technology, Kaidi Space Electronics, Yilian Hi-Tech Information Technology, Anxin Network Technology, Huachang Smart City Construction, Zhanwei Technology, Chenji Intelligent Technology, Feigeqihang Information Technology, Cloud Smart Supply Chain Management, GRIimportS LTD, VERTEX SARL

05 Concurrent forums to explore the diversified application trends and cross-border integration of commercial displays

Concurrently with the exhibition, there will be 10+ summit theme forums including the "6th International Commercial Display Elite Summit", "2026 Global Electronic Paper Technology and Application Summit Forum", and "2026 Shenzhen International Mini/Micro LED Summit Forum", gathering 100+ industry figures, technical experts, and brand executives to focus on AI+ commercial displays, Mini/Micro LED, vehicle display, electronic paper applications, AI+AR smart glasses and other popular tracks provide in-depth interpretation of policy dividends, market trends and technology iteration paths, and comprehensively promote industrial innovation breakthroughs and scenario implementation.

06 2026 Global Commercial Display Award

As a highly authoritative award in the commercial display field, the "2026 Global Commercial Display Award" is jointly guided by authoritative industry associations such as the China Electronic Video Industry Association and specially invites the world's top panel companies, system integrators and Industry experts formed a professional jury composed of senior experts. They adopted a comprehensive evaluation of "expert scoring + real-name voting by professional audiences". Taking technological innovation, scene adaptability and industry influence as the core selection dimensions, they focused on commending high-quality innovative products, leading brands and pioneering individuals in the industry. At the same time, the industry's annual awards ceremony and high-end business dinner will be held to help companies expand high-end network circles, consolidate industry status, and enhance brand influence.

07 same period linkage to broaden industry horizons

The 2026 Shenzhen Commercial Display Technology Exhibition will be held concurrently with ITWA’s eight major themed exhibitions, providing a one-stop solution to help practitioners broaden their industry horizons and fully understand the latest trends and innovative applications in related fields. ITWA Asia Industrial Technology Exhibition is an influential trade event in Asia, dedicated to promoting cross-industry technological integration and industrial upgrading. It brings together global cutting-edge technologies, innovations and high-quality resources in the fields of machine vision, advanced electronic manufacturing, new energy vehicle technology, new displays and new materials.

The trillion-dollar commercial display market has begun. The 2026 Shenzhen Commercial Display Technology Exhibition sincerely invites peers in the industry chain to gather in Hall 16 of the Shenzhen International Convention and Exhibition Center to share high-quality resources throughout the chain, precise cooperation business opportunities and cross-border cutting-edge vision. Based on the industry trends, scan the QR code below to register for the exhibition immediately.