As we all know, the customers in the domestic market and overseas market are different in terms of their consumption concept. For the domestic market, price is probably the first consideration for most customers, followed by product quality, brand, service and other factors. High performance price ratio is the perfect pursuit of customers. However, for overseas countries, customers are concerned with the quality of products, such as stability, design, brand and so on, followed by the price of products. However, are overseas customers only concerned about this? Reporters on the LED display market overseas market interview with Shenzhen Qianhai pioneer Photoelectric Technology Co., Ltd. marketing director, He Lin Song, he said, in addition to product quality, brand and other factors, due to "made in China" and other reasons, overseas customers also attach special importance to product protection. "Made in China" has always been an important topic in our country. In July 23rd, the second China manufacturing Summit Forum focused on "independent innovation" held in Beijing discussed a series of problems and the future road of "made in China". We know that there are big but not strong problems in China. At this summit forum, academician Liu Baicheng of the Chinese Academy of Engineering pointed out that one of the main problems of manufacturing in China is not the core technology. He believes that China's manufacturing of "four bases" is facing serious challenges: the key raw materials and key basic components needed for high-end equipment are heavily dependent on imports, advanced basic technology is not widely applied, and basic technical support is not guaranteed. Therefore, these problems in China's manufacturing inevitably make overseas customers pay great attention to product protection when purchasing LED screen products made in China. Then, as a big manufacturing country, how can we solve this series of problems? Wang Ruixiang, President of the China Federation of machinery industry, believes that we must pay attention to the following points: first, we must strengthen the basic research ability; two, we must set up a joint production, study and research system and independent innovation system for the major special production equipment of the national economy; three, we must develop high-end equipment and speed up the establishment of an independent innovation industrial system; four, we need to push ahead. Two integration and full play of the "Internet +" advantages of resources, five is the government and relevant departments to create a good environment. Only in this way can we change the situation of "made in China" rather than strong and make it truly big and strong. For China's LED display manufacturers, to eliminate these, you can also take more care in the after-sales service of products. For example, many overseas enterprises have the service to solve customer problems within 24 hours. In addition, many companies have set up branches and offices overseas to provide more protection to overseas customers, so that they can use Chinese made products more confidently and make our market bigger and stronger overseas. To sum up, although there are a series of problems in "made in China", overseas customers are more concerned about the protection of products when choosing products in China. However, due to China's attention to this issue and the efforts of various manufacturers, these problems can be solved in the joint efforts of the state and major enterprises, so as to safeguard the interests of customers and make them feel comfortable with the products made in China. The author also believes that through innovation, "made in China" will certainly develop in a big and strong direction. The LED display made in China will also become more competitive in the international market and become bigger and stronger in the overseas market.
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