China Electronics News: facing the 337 survey of Chinese enterprises is the only choice for joint response

At present, the global LED (light-emitting diode) industry is in the ascendant, China's LED exports are also growing rapidly. In March this year, the industry came to the United States ITC (International Trade Commission) formally opened a survey of 30 companies worldwide infringement involving LED epitaxial technology "5252499" patent matters, China's Yi optoelectronics, photonics, optoelectronics and Zhou Lei Jia Hongli and other 4 companies impressively. In this regard, the China Electronics News interviewed the domestic LED industry stakeholders, and asked them to the domestic LED companies, the background of the case and the domestic enterprises to deal with the recommendations of countermeasures.

Moderator: Liang Hongbing, Zhao Yanqiu

Special guests: Shanghai Blaupunkt photoelectric general manager Liang Bingwen Zhuhai South general manager Wu Weiguo Jiangsu Wenrun deputy general manager Chen Hesheng Silan azure general manager Jiang Zhongyong TCL shares LED division CTO Hong Zhen Nanchang University Professor Jiang LED chip business people

China LED industry booming

* the application market is expanding and the total export volume is growing rapidly

Liangbingwen

China's exports of LED products in the fields of decoration, landscape lighting, display, home appliances, electronics, toys and automotive electronics are in good condition, and there is a trend of rapid growth. These export products mainly in the terminal market, of course, there are a considerable part of the module, the form of semi-finished components. At present, the main products of Shanghai Blaupunkt company are LED chip, the market is basically in the domestic, foreign market is the direction of our long-term business development. Foreign markets and domestic markets, especially in Europe and the United States, the Japanese market and the domestic market is very different. The difference is mainly manifested in two aspects: one is the overseas market of product grades and higher requirements, they pay more attention to product quality, reliability, safety certification and intellectual property rights; two is the type of products demand is not the same as abroad as the focus, the advantages of industrial development, the demand is also different, in Europe and the United States and in Japan, automotive electronics, (large) size backlight and lighting demand, while the domestic is mainly small size display, backlight, signal and landscape lighting market. Therefore, the domestic and foreign markets are complementary, Chinese LED enterprises should gradually expand foreign markets.

Jiangzhongyong

In recent years, with the vigorous development of the domestic LED industry, technology progress, cost reduction, LED application market continues to expand, China has gradually become a big country of LED production and application. In addition to meet the needs of the domestic market, the export of products, regardless of the species or the number of categories have increased dramatically, which is the inevitable result of economic globalization.

Hangzhou Silan azure Technology Co., Ltd. was founded in September 2004 in Hangzhou, in the domestic LED industry is relatively young. Because the Silan azure investment company is Hangzhou Silan microelectronics and Hangzhou Silan integrated circuit Co. Ltd., a microelectronic design and integrated circuit manufacturing industry experience, the pace of development is rapid. Silan azure LED chip has become a leader in the industry are in the production, sales etc.. Silan azure products are well known for their excellent quality, the main market at home and abroad color market, has become the LED industry as one of the few brands.

Silan azure products to LED chip based, is currently the main supplier of domestic color production manufacturers, some products directly exported to foreign countries (such as South Korea), chip directly exported less. The customer is the color most Silan azure production companies (such as Shanghai, Zhou Lei, the country star ye think of Foshan, etc.), its products are exported to the United States and the European Union larger proportion.

China itself is a huge market, the last more than and 20 years of sustained economic growth, the application of LED has a positive role in promoting, LED products more and more into people's daily lives. LED industry is gradually maturing, product quality continues to improve, prices continue to decline, and gradually improve the quality of life for the people to play a catalytic role, and now LED products can be described as ubiquitous.

Due to the continuous improvement of product quality, some products have reached the same level with the quality of similar products abroad, some domestic companies have begun to explore foreign markets. Under the condition of similar product quality, the advantage of domestic export products is that the cost is relatively low, and the competitive advantage is on the price. I believe in the near future, there will be more domestic LED enterprise products into the EU and the United States, and the European Union, the United States, Japan, South Korea to compete for market share.

Wuweiguo

According to the Ministry of Commerce statistics, in 2007 China's LED industry exports to the United States about $350 million, an increase of 53.9%, involving China's LED exports to the u.s.. Dalian Lu Ming, Foshan nationstar, Hebei leader and Shenzhen Fangda Guoke photoelectric domestic first-line LED manufacturers.

Jiang

LED is making a gradual transition from China to china. More than and 10 years in the national ministries and local science and technology project supported by LED technology and industry in China have made considerable progress in the epitaxial material, chip manufacturing, packaging and application, to narrow the gap with foreign countries, in the original innovation, integrated innovation and absorption to new three levels achieved iconic innovation achievements, has far-reaching significance for the future development of LED and semiconductor lighting industry in china. As long as the state to increase support for enterprises and research units substantial cooperation, LED China will soon come to create.

More attention should be paid to the protection of intellectual property rights

* domestic enterprises patent has not yet formed a protective barrier * intellectual property protection should be in line with international standards

Liangbingwen

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