Exclusive interview with TVB's "Financial Romance": Jinko Electronics decodes automotive smart vision and Mini LED display innovation

As the localization of automobiles accelerates, the OEM industry is booming, driving the rapid expansion of downstream industries. Dr. Xiao Guowei, chairman of Guangdong Jinko Electronics Co., Ltd. (abbreviation: Jinko Electronics, stock code: 2551.HK), pointed out in an exclusive interview with TVB's "Financial Romance" that smart car lights, as a key component in autonomous driving, have seen a surge in demand in recent years.

Especially in complex climate conditions such as rain and fog, by integrating advanced algorithms and intelligent control technology, smart car lights can respond to environmental changes in real time and achieve accurate judgments: when it rains, snows, or fogs, vehicle-mounted lidar and cameras can accurately capture environmental information, while smart car lights adjust lighting modes in real time to provide targeted fill-in light for road signs and special road conditions. The response speed can even reach microseconds, thus significantly improving driving safety and comfort.

"Financial Romance" - "Jinko expands the smart car lighting market" Xiao Guowei, founder and chairman of Jinko Electronics

Dr. Xiao Guowei said that the smart car lighting market has huge potential, but in the fierce competition environment, upstream parts suppliers must have the ability to quickly iterate and upgrade to meet customer requirements for high cost performance and rapid response to product upgrades. The traditional automobile research and development cycle may be as long as three to five years, but now this cycle has been compressed to more than one year. With its vertically integrated layout, Jinko Electronics can quickly capture customer needs and market trends, and achieve precise research and development, rapid verification, rapid iteration and efficient mass production through cutting-edge technology and product collaborative innovation, thus significantly shortening the development cycle of new products.

As a provider of smart visual products and system solutions integrating [LED+] technology, Jinko Electronics is actively developing smart car vision fields, covering smart car lights, vehicle displays, AR-HUD (head-up display systems) and other applications. Among them, Mini LED products have covered the main fields of vehicle interior and exterior displays.

At the 2025 TrendForce New Display Industry Seminar, Wan Chuiming, Operations Director of Jinko Electronics’ Automotive Grade LED Business Unit, introduced in detail the company’s product layout and technological progress in the field of automotive display and interactive applications, demonstrating the company’s innovative strength in automotive intelligent vision.

Director Wan Chuiming said that vehicle display technology is entering a new era of large screens, intelligence and multi-screens. At present, in-car displays are mainly based on LED backlight solutions, with instrument and central control displays accounting for about 63%. The market's demand for functions such as high resolution, high brightness, wide color gamut, and regional dimming continues to increase. As technology continues to evolve, interactive screens or interactive lights on the front and rear of vehicle body exteriors have gradually become core elements of automobile styling design, promoting the development of human-vehicle interaction in a personalized and situational direction. It not only improves the visual effects of interior and exterior decorations, but also brings more intelligent and interactive possibilities to the driving experience.

In terms of automotive interior backlight applications, Jinko Electronics provides solutions covering Mini COB, side-type, direct-type POB devices and modules. The products have outstanding advantages such as multi-zone single control, high color gamut, stable and efficient production capacity. Jinko Electronics has accumulated profound technical strength through many years of cooperation experience with major customers, and can more accurately understand the needs of automotive-grade applications and provide better solutions. For example, through dimming and color matching technology and ultra-high color gamut technology, we can achieve richer and more delicate display effects; at the same time, relying on dynamic dimming and advanced LED integrated packaging technology, flip-chip LED technology, etc., we can optimize costs, improve energy efficiency, and provide high-performance, low-energy consumption solutions for automotive displays.

Taking the 15.6" Mini COB product solution as an example, it uses 1590 Mini LEDs for independent lighting control, with a peak brightness of more than 2000nits, an OD of less than 5mm, supports regional dimming, and has ultra-high color gamut technology. These features significantly improve the contrast and color performance of the display, bringing an excellent visual experience to interior applications.

In the field of automotive exterior direct display interactive applications, Jinko Electronics has conducted a lot of research and development work, and its many innovative interactive technologies have demonstrated excellent performance and broad application potential.

Jinko Electronics has launched a variety of automotive-grade Mini LED devices to meet multiple pitch applications from P1.0 to P4.0. Through the combination of POB or COB and integrated module technology, it has formed an interactive module product solution for applications from P0.6 and above. It has excellent brightness output and high reliability, providing strong support for the intelligent and personalized development of the automotive industry.

Jinko Electronics' P1.5 POB RGB interactive module is designed with automotive-grade Mini 1010 devices, achieving the industry's first all-in-one ultra-long interactive module. The seamless seam design brings extremely delicate full-color display and smooth animation effects. At the same time, through precise electronic communication control architecture, it supports high temperature protection and automatically corrects brightness and chromaticity, ensuring that the product remains stable and durable in harsh environments.

Looking to the future, Jinko Electronics will continue to promote the development of automotive intelligent vision and Mini LED automotive display technology to continuously meet the growing demand for intelligent automotive vision. Relying on complete smart LED devices, modules and systems, Jinko Electronics will provide the automotive industry with more efficient, safer and smarter visual solutions, facilitating the comprehensive upgrade of smart car lights, cockpit experience and body exterior design.