Product Maintenance

How does the LED survive the downfall or the threatened ancient town?

Walking on the streets of the ancient town, we will find an unquestionable phenomenon: the oversupply. Almost all high-end stores, there are not enough food, rent reduction, rent free, not to pay rent began to become a new normal. More surprisingly, there are many markets for construction or planning - what are the destinies of the market for construction or construction?

It is an indisputable fact that the ancient town has become the global lighting trade center, but the speed of market construction is also unforeseen. At one time, the high price of the gate market in the ancient town has made the whole country staggering, and now it is not in the past. A large number of roadside shops are vacant, and many very beautiful commercial buildings have fallen, and some even begin to rent out with the price of industrial plants.

From 2012 or earlier, the market for lamps and lanterns in the ancient town has gradually entered a golden period. The lamps are all the world trade, the lamp is all prosperous, the Star Alliance, the Huayi international, the profit and the rise rise, the more large numbers of smaller markets followed, the ancient town and the surrounding stores gradually entered the Warring States era.

How big is the cake in the ancient town of the global lighting and lighting manufacturing center? What's the size of the selling area? Is there no "full" day in its store?

According to incomplete statistics, the lighting of the ancient town has been nearly 3 million square meters, gradually moving towards the "shed".

At first, everyone was ambitious, who was unwilling to fall behind, and not to believe that he was a loser. 2014, Xiaolan LED Jiuzhou city is the first to be the "martyr" of the lighting market, which has been gradually halting and starting a difficult transformation of the LED star. Then, Jiangmen Guang Bo Hui gradually collected his eyes from the big picture of lighting lighting, and began to work in the Pan home and comprehensive supporting articles, and then dare not to put the treasure to the whole. The Department is in the lamp house.

Today, in the ancient town, reinvestment and construction of lighting shops, has been a high risk investment. The lighting shop in ancient town has entered the era of internal potential digging and resource optimization. Only a great deal of investment is combined with a very professional business organization to have a future.

So where is the future of the market that is still building and building in the ancient town? A few years ago, Zou district also asked me, the Zou district market continues to expand, sales continue to decline, where is the way out of Zou district? I remember that I said three words: 1, the wholesale way to do retail can survive; 2, to do more characteristic category management has the future; 3, horizontal expansion to the related fields, such as home, soft clothing, ornaments field expansion, bright future. Now, the reality of Zou district is partly to adopt my original proposal, gradually introduced home and soft clothing, and began to show new vitality, pulling a greater growth.

Today, I also put forward the same suggestion to the investors in the ancient town. Do not squeeze on the single wooden bridge of the lighting market. It should expand horizontally to the related fields, expand to the Pan home, the life supporting and the characteristic tourism culture products, and form a diversified diversified market. Only in this way can a better business ecology be built.

If one day, in the ancient town took the lead in the formation of lighting mainly, furniture, soft clothing, ornaments can be a one-stop purchase, eat, drink and play a dragon satisfaction, do not go to Longjiang, Lecong to purchase furniture, no longer go to Guangzhou, Shenzhen to purchase soft ornaments, to Jiangmen to eat and drink to live, then the overall city of the ancient town It's not a myth that the share of the field is one hundred billion more.

For more information on LED, click on the Chinese LED network or pay attention to the WeChat public account (cnledw2013).

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