How to grasp the lighting market dominance of LED lighting applications

Last year's acquisition, enhanced its in the field of control system, management system, light source lighting design and strength, to have these enterprises downstream customers and a team of designers and other valuable resources, also further improve the sales network. After the completion of the acquisition of LUMILEDS company in the upper reaches of the layout, PHILPS over the next few years, more than 10 companies focused on the acquisition of LED segments. GE acquisition of LED electronics pioneer Lightech news also caused widespread concern in the industry. Traditional lighting giants did not stop the pace of integration in the field of new light LED.

Last year, OSRAM acquired the SITECO, Encelium, TRAXON and other three companies, the whole industry chain integration interpretation incisively and vividly.

Last year's acquisition, enhanced its in the field of control system, management system, light source lighting design and strength, to have these enterprises downstream customers and a team of designers and other valuable resources, also further improve the sales network.

After the completion of the acquisition of LUMILEDS company in the upper reaches of the layout, PHILPS over the next few years, more than 10 companies focused on the acquisition of LED segments. GE acquisition of LED electronics pioneer Lightech news also attracted widespread attention in the industry.

No matter how, in China's LED lighting applications market, the domestic LED lighting applications directly face the challenges of these traditional lighting giants. Some people think that the domestic LED lighting application enterprise more profound understanding of LED technology, in the lighting design can seize the essential characteristics of LED; the traditional lighting lighting giant only to understand more thoroughly and more professional, but also the traditional lighting giant energy-saving lamp market, they do not want the market to shrink too fast. Special note: this site reproduced all the comments do not represent the views of this site, such as the need for related products, please contact the site, the copyright belongs to the original author.

First, the traditional lighting giant's understanding of LED technology will not lose to domestic LED companies. Because these giants have more money, even if it is not through the acquisition means to obtain technology sources, can also be heavily recruiting.

In fact, these companies in the laboratory, more advanced LED lighting products have been formed, they just do not want to push the market as soon as possible, otherwise it will shorten the current profit cycle of energy-saving lamps.

Secondly, the traditional lighting giant's understanding of lighting quite thorough, which is the domestic LED lighting companies need remedial lessons. LED lighting ', LED is only a source of technology, and lighting is the foothold. When the domestic companies talk about LED lighting will think of light efficiency and energy saving, in fact, this is the surface, more important is the understanding of the lighting itself.

This includes color, color, light, heat, the installation environment and a series of parameters to understand, after all the biggest pursuit of lighting is comfortable.

Finally, the traditional lighting giant has a strong brand and channel resources, which is a huge short board LED companies.

The influence of the brand is not tired, to energy-saving lamps, for example, many consumers only look for PHILPS, OSRAM these brands. For the channel, on the one hand, including sales outlets, on the other hand, including after-sales service outlets, the former to provide consumers with the convenience of the purchase, which provides consumers with the convenience of maintenance.

Both are indispensable, especially the latter, which plays an important role in the brand building. In short, as the world's attention LED lighting battlefield, the Chinese market competition will become increasingly fierce. At present, LED commercial lighting is still in the beginning, civil lighting has not yet activated, lighting applications are still in the 'lactation', but also to achieve the transformation of traditional lighting giant.

Therefore, China's LED lighting applications companies should seize the strategic opportunity to fill the short board, in order to gain full advantage before the full transformation of the traditional lighting giant, so as to grasp the dominant position in the future competition.

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