Lei Feng network news, intelligent water cup since the birth of too many criticisms. The industry's criticism of intelligent water cup projects is mainly focused on:
1, drinking water is really just needed, but "intelligence" is not just needed. The concept of intelligence has become the ultimate weapon for entrepreneurs to raise their product capabilities. For them, there is no concept of "intelligence". Based on this starting point, a bunch of "fancy" intelligent functions came into being, such as remotely remind friends to drink water, App drink water reminder and so on.
2, drinking water data is of no value. Although most intelligent water cups emphasize the accuracy of intelligent water cup monitoring and get the daily drinking water volume, these data are not very meaningful to users, nor can they provide standardized guidance for their daily drinking habits. Instead of data, users want health recommendations.
As a representative of the domestic intelligent water cup, the Mai Kai team is also reflecting on these two problems. Li Xiaoliang, founder of the company, said at the WeChat new product conference today more than 300 hardware circle entrepreneurs and media reporters. "We hope that the intelligent water cup is smart at any rate, first of all, it should be a good cup". So what kind of product is a good cup? What are the criteria for a good intelligent water cup? At the WeChat press conference, Li Xiaoliang announced their thinking results for half a year, and launched a new brand product, Seed intelligent entourage cup.
Seed intelligent entourage cup
On the positive side, the Seed intelligent follow up cup is not much different from the general thermos cup. Compared with the Cuptime modern design, you don't associate Seed with the concept of intelligent water cup. In the impression that the cup of the intelligent water cup should have LED breathing lamp and deliberately eye-catching styling design, which is not reflected in the Seed cup body. Earlier, an intelligent water cup project entrepreneur said, "an intelligent water cup, if the appearance can not attract users at the first time, it means that it will lose 80% of the users."
What does Mai Kai understand about "good cups" without attracting users through design? Li Xiaoliang said, "a good cup must be diverse in terms of material, shape, capacity, appearance, technology and function, so that users will feel good and feel good!" Based on this standard, Mai Kai team began to work hard on the material, appearance and function of Seed intelligent cup.
After a long-term inspection, Seed chose Nippon Steel's imported 304 stainless steel for its cup material. According to the introduction, this material has a relatively high stability compared with domestic stainless steel and Korean made stainless steel. It can guarantee almost no rust in salt spray test. In addition, as a thermal cup, the insulation performance of the cup is also an important aspect of team consideration. Finally, Mai Kai chose the "sandwich copper plating and nitrogen welding process", which can ensure that the heat conduction of the material itself is eliminated in the vacuum interlayer and the thermal insulation performance of the cup body is enhanced.
But in the end, Seed is still an intelligent water cup. With the "intelligent" gene, how can Mai Kai get rid of the concept of "pseudo intelligence" that exists in the intelligent water cup for a long time, and restore the true intelligence function to the users? The solution of Mai Kai team is to design all the intelligent functions on the "cup lid". The functions include water volume monitoring, drinking water reminders, water temperature monitoring, high temperature warning, expired water reminders, etc. users can check the water temperature in the cup by touching the lid of the cup. All the information interaction is achieved by the LED dot matrix screen on the cup lid, and it is free from the past operation of App to view information.
Seed intelligent entourage cup
It is worth mentioning that how to accurately detect the amount of water in the cup has always been a technical difficulty. Cuptime generation is using pressure sensor technology principle to detect, although the 2 generation of the Cuptime generation released by this conference used capacitive pressure sensors, but still can not fundamentally solve the problem of smart cup detection in a variety of application scenarios, for example, a smart cup needs to be placed on the table smoothly. It can not be measured immediately after pouring water, which affects the accuracy of data to a certain extent. To solve this problem, Seed used Air-Elastic technology to monitor indirectly the water through monitoring the air in the cup. Without any contact with water, the volume of water can be measured. As Li Xiaoliang emphasized, "air knows everything." According to reports, Mai Kai has applied for technical patents for Air-Elastic technology.
Overall, judging from the "intelligent" point of view, there is not much to add to the Seed product. There is no big data analysis on tall buildings, no App connection and complex product functions, but this does not hinder our definition of intelligent water cups. In terms of user needs, Seed does not give up the opportunity to innovate and hide new technologies. For some unnecessary needs, Mai Kai did the best possible restraint. This design consideration not only embodies the product concept of "intelligent return demand", but also controls the price of Seed. Compared with the price of ordinary intelligent water cups at hundreds of dollars, the price of 129 yuan is called conscience. In addition, the customizable appearance design has also extended the Seed consumer group to a certain extent.
However, I still have doubts. At this press conference, Mai Kai also released the Cuoptime 2 generation priced at 399 yuan. Although there is a certain upgrading in the performance of the generation, its practicability is far less than that of Seed. Under the same conditions, how many people will choose the 2 generation of Cuptime? This may be a problem for Mai Kai team to consider in the future.
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