LED lamp channel construction embarrassment

The application of LED lighting appliance the time is not short, always be attached as a fluorescent lamp store sales day should also be coming to an end, the LED lamp should have their own sites, should also sing your own hero. In fact, this is the inevitable trend of the development of the LED market. First LED as a new lighting appliances, deserve promotion and popularization, always as incidental goods to go the market, not only conducive to brand building, also do not let the professional customer service will lose confidence in consumption; secondly, although the LED lighting at this stage is not fully mature, but its market space is no doubt the Chinese, the market is large, various customer groups are not in the minority, LED lighting should be positive to intercept its customer groups; and LED lighting need more channels to reduce the network B2B, B2C faces the burden of customer service. LED lighting has some responsible All sufferings have their reward., LED business to customer service service difficulty The imprint is engraved on my heart. current. However, when the traditional fluorescent energy-saving lamp channel is almost completely mature and dry when the wind, LED lighting channel investment is difficult. Specific analysis, the following points:, compared with the traditional energy-saving lamps, LED lighting market in a very short time, in addition to the sales of LED are mainly the online platform, many consumers have just heard or look on the Internet, and there is no real understanding of LED lighting, general LED the industry awareness is not high, this is a direct result of a lack of confidence in many dealers; the formation of two, LED professional shop, is based on a sound and relatively complete series of products under the condition of. At this stage, LED lighting products are relatively small, not enough to prop up the store, consumers do not buy too many choices, which is also a lot of LED brand has not been the main reason to buy shop. Three, LED lighting is a new industry, started late, but the different fluorescent lamp before, its industry characteristics are relatively strong, the experience is very few, there is no reliable and feasible investment channels can follow the articles of association, to take a lot of detours in the channel construction process;, once the channel four the formation, means that LED from production to sales of all the links are to be smooth, but the professional personnel of the LED industry, whether it is professional sales personnel or maintenance personnel are scarce, while the lack of talent of many dealers considering regional operating various uncertain factors, and has yet to carry out the plan; five, the price is generally high, this is the bottleneck of LED investment channels. LED is blowing very magical, but in fact it is only a lighting device, which is the true identity of it, so it is necessary to fit the consumer as much as possible, from performance to price. However, the LED market performance is not so simply summed up in two words or three. If the life of the LED can really up to 50000 hours, then the current price of LED lighting is also worth the money, but the history of LED lighting is not enough to use for 50000 hours. Consumers, to engage in LED dealers "paper up always feel shallow, no matter known to practice" the feeling is still there. In addition to the high price of LED, the regional operating costs are high, so choose each other manufacturers to create a LED channel is not yet smooth; six, has not started, the market has been a mess. Homogenization of competition has never been a good thing, it not only provoked the healthy development of the industry with the nerve, but also will make consumers dilemma. As we all know, in the absence of a good protection of the patent LED lamps, homogenization of competition phenomenon popular in a mess. The day before the market visits, found that many of the LED lamp shape is very similar, bright features introduced the properties of exactly the same, but the price is a world of difference. The same product, are in the traditional energy-saving stores with sales, the same is not a professional after-sales, why the price is so different? Such a situation is also a fatal factor in the construction of LED lighting channels. But as people in the industry, how much I hope and support LED channels can be a matter of course, but also the LED lighting industry market is clear, so that consumers buy LED products sold at ease, with no worries. LED there is a huge market space, the specific calculation is currently include a rectangular lighting, Spike and many LED companies are carrying out wildly beating gongs and drums in Greater China channel. These issues are short, the development of LED lighting is the trend of the situation, which also increased the number of people engaged in LED lighting emboldened. Anyway, money is the last word!