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LED lighting companies do not take the shortcut to the success of the quality of the king

LED lighting industry in recent years, the star, into the household is a gradual thing, but in 2013, LED industry seems to enter a weak state. With the acceleration of the development of LED industry in recent years, the traditional lighting companies have begun to shift the focus of the development of LED Lighting Companies in the town have registered more than ten thousand, not to mention not to calculate a small workshop without scale, town stores everywhere, rookie stores; continue to emerge, a more than a luxury.

The twelfth day of the ancient town lights Fair in was the perfect ending in October 21st. Light Expo is the end of the business this year, the best opportunity to climb the peak performance, but many industry insiders believe that, although the move to the new exhibition hall to get a piece of applause, still can not cover up some of the unsatisfactory scene. LED lighting industry in recent years, the star, into the household is a gradual thing, but in 2013, LED industry seems to enter a weak state.

With the acceleration of the development of LED industry in recent years, the traditional lighting companies have begun to shift the focus of the development of LED Lighting Companies in the town have registered more than ten thousand, not to mention not to calculate a small workshop without scale, town; store buildings, stores rookie mushroomed, a more than a luxury, high-end the atmosphere on the grade, the competition is heating up.

Walking in the lighting of each street, will see the ubiquitous lights. However, compared to the LED production enterprises for mass defect of LED be in full swing, which has misgivings, the quality of the products has been criticized a lot. The rapid development of modern society, the modern people to the success of infatuation, strong utilitarian heart, like a senior marketing expert Zhang Xiaoxin said that the "heart is too heavy, greed is too strong". Many business interests, with shoddy products, poor quality, low prices to seize the market, now the market price formation of wind, make many really want to concentrate on products of the enterprise market order screaming headache, so disturbed, they have no art to speak. Standing in the market for a moment does not mean standing firm, not to focus on the development of a product in the first place can not go far, sooner or later will collapse, such as the well-known male. The so-called "malt", to persevere perseverance, hard-working attitude, maintain proper rhythm to make products, to develop technology.

In today's LED industry, the urgent need to sink to do the product, the lack of technical content is also a label for LED products. Gold silver cup as a good reputation, goodwill is an intangible asset of the enterprise, is also the mainstay enterprise. Word of mouth from the customer, the customer recognized products are valuable products. Rather do the market leader who do not lag behind. Price war, so that a lot of companies sacrifice their product quality to win market share, to participate in the price war, is not a step by step in the ruin of the future of their own business? No rival defeat instead by their predicament beat days and months multiplying.

Anyway, the fair on the best or the product, they are customers the greatest temptation, even in the event that price marked 3.5 yuan a LED lighting products, is still the focus of the quality of the product, this is undeniable. Do a product, stand out there are a lot of ways, the track is still to comply with the rules of the industry from the beginning, do the product must be done seriously, a brand must have its own characteristics, rather than choose a shortcut will be successful.

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