As we all know, the customers in the domestic market and the overseas market are different because of the concept of consumption, so they are naturally different when they choose to buy products. At home, the price may be the first factor that most customers consider, followed by the quality of the product, brand, service and other factors, high price ratio is the perfect pursuit of the customer. However, for the overseas countries, the customer focuses on the quality of the product, such as stability, design, brand and so on, and then the price of the product. But is this just what the overseas customers pay attention to? When he interviewed Mr. He Lin, the director of the market department of Shenzhen Qianhai founder Photoelectric Technology Co., Ltd. on the overseas market of the LED display screen, he said that, because of the quality of the products, brand and other factors, because of "made in China" and other reasons, overseas customers also paid special attention to the guarantee of the products. "Made in China" has always been an important issue in China. The second China manufacturing Summit Forum on "independent innovation", held in Beijing in July 23rd, discussed a series of problems and the way for the future of "made in China". We know that there is a big and not strong problem in China's manufacturing. At the summit forum, Liu Baicheng, academician of the Chinese Academy of engineering, pointed out that one of the major problems in China's large and weak manufacturing is the lack of key technologies. He believes that China's "four base" faces a severe challenge: the key basic raw materials needed by the high-end equipment, key basic parts and spare parts are heavily dependent on import, the advanced basic technology is not widely used, and the support of basic technology is not guaranteed. Therefore, the existing problems in our country will inevitably make the overseas customers pay great attention to the guarantee of the products when they choose the LED display products made in our country. So, as China is a big manufacturing country, how should we solve this series of problems? Wang Ruixiang, President of the China Machinery Industry Federation, believes that the following points must be paid attention to: one is to strengthen the basic research capacity, the two is to establish the system of production, research and research, and the independent innovation system for the major and special production equipment of the national economy. The three is to develop high-end equipment, speed up the establishment of independent innovation industrial system, and the four is to advance. The two integration, the full play of the "Internet +" advantage resources, the five is the government and the relevant departments to create a good environment. Only in this way can we change the situation of "made in China" and make it really big and strong. As for the LED display manufacturers in China, they can also be more careful in the after-sales service of the products. For example, many enterprises in the overseas market will have the service to solve the customer problems within 24 hours. In addition, many companies have also set up branches and offices abroad to provide more security for overseas customers and make them more assured to use Chinese made products to make China more and stronger in the overseas market. To sum up, although there are a series of problems in "manufacturing in China", the overseas customers are more concerned about the protection of the products when they choose the products of our country. However, because of our country's attention to this problem and the efforts of the manufacturers, these problems can be solved in the joint efforts of the state and the major enterprises to safeguard the interests of the customers and let them be assured of the use of the products made in China. The author also believes that, through innovation, "made in China" will also develop in a big and strong direction. The LED display screen made in China will become more competitive in the international market and do more and stronger in the overseas market.
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