Outdoor LED display screen is fourth

In the city you will find full color outdoor LED was too busy to attend to all words in front of you. Feel the full color outdoor LED elegant crisp voice is really fascinating! Can be said that the outdoor full color LED display after the mobile phone, computer, TV media make urban outdoor LED screen: fourth. When you ride a bike through the center of the city in high-rise buildings, looking at the high-definition picture quality display is unique! What does it mean for the people of the big fourth to appear on the screen?!

Outdoor LED screen media and other media to form a complementary, temporal integration, stereo spread, resulting in the largest media integrated space-time value to advertisers.

In all the advertising media, outdoor advertising is the oldest form of media. At the same time, it is born and rooted in the city, it is closely linked with the economic, cultural and social life of the city people, it is the brand and the product of the media, it is also a bright symbol of prosperity and development of the city. These characteristics form a unique and irreplaceable value of outdoor media. Modern urban people are surrounded by a variety of information from all directions, the sensitivity and attention to information has gradually weakened. How to break through in the information age? How to seize the attention of consumers in saturated information reception? These are today's businesses and the media anxiety.

LED full-color display is on display in the new century 90s global information media develops rapidly, it combines the modern high technology, has the advantages of energy saving, environmental protection, bright color, can display the dynamic picture and text, a series of advantages such as wide range of visibility. Outdoor LED screen advertising area, visual shock effect, can attract the audience's attention, is the combination of new media and high-tech

LED display media also has characteristics of high rate of arrival of advertising, comparative form and television, newspapers and other media delivery, the price is relatively low. These unique value makes the LED display media becomes a new outdoor media. Such as the LED screen in New York's Times Square CBD core area of the Ginza in Tokyo and Japan not only has the advertising row upon row of the functions of marketing, but also a symbol of world famous enterprises have the identity of the dominant position in the industry, the enterprise can advertise here, at the same time in the broadcast advertising companies have let people aware of it the brand's position in the world.

And traditional outdoor media, LED electronic display is not just a simple outdoor media, it has the characteristics and advantages of TV media. However, it is not just a simple outdoor LED screen media and TV media extension of the three-dimensional space it has greater creative space and more interaction with the consumer space and communication, can meet the personalized needs of the digital age has spread concept, is a unique form of screen.

In China, 30 years of reform and opening up to the world economy has experienced the largest in the history of the rural population to urban transfer process, thus forming the urbanization process of the world's fastest. The sustainable development of China economy, rapid development of city construction and the process of modernization of the city, and enhance the city population and consumption capacity, development prospects for outdoor LED screen media for social and economic foundation.