Recently five plasma TV Panel Manufacturers Alliance (PDP), in order to promote the development of this technology in North America, and eliminate the wrong view of plasma tv. The Union called "plasma display alliance" (Plasma Display Coalition), including preliminary Hitachi household electronics company (Hitachi Home Electronics), LG Electronics USA, Panasonic Corp. of North America, Pioneer Electronics (USA) Inc. and Samsung Electronics USA five companies.
The company and its parent company, in the past 10 years in R & D, plasma TV design, production and marketing of $about 10000000000.
"The establishment of the alliance is to promote the development of plasma TV in North America, to provide more accurate information about the plasma TV to consumers and retailers, and corrected for plasma TV prices and function of misunderstanding." Plasma display alliance President Jim Palumbo said. The alliance is expected to conduct performance and test items, and use the results obtained to help retailers and consumers to better understand the many benefits of plasma tv.
Surface, plasma display industry is experiencing a rapid growth stage. However, many people still think its price is too high, and worry about its long-term image quality. And in more than 50 inches of the market, the plasma TV is facing competition from the rear projection TV, and may be in the vicinity of the market within 40 inches of LCD technology squeeze.
In addition, cost and financial problems in the production, especially Japan display manufacturers of these outstanding issues, integration of the plasma display market into lasts for one year.
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