For the Chinese printer market, 2007 is a year of confusion, this situation may continue until 2008, and even in the year of 2009. Although the global IT industry is at a low ebb, but in advance of the printer market in 2007 was generally cautious optimism is expected. The results are showed that the advance was considered that media are too lazy to chrysanthemums after the Double Ninth Festival, printer mentioning but thrive, a second spring, the needle hit mortal prophet has become number one Bailey crow mouth; and the upgrading of the industry to market laser printing lost passion, fierce competition to the market full of variables...... It is worth mentioning that the first LED camp in the market battle towering.
The stylus printer is a pioneer in printers. In a very long period of time, the world's printer market is a monopoly. It is worth noting that, even today, technology has experienced countless generations of innovation, the needle hit the market still shines, and dominate the market is still a pioneer or world leader of printer technology, such as OKI.
The death of the prophecy is 7 years ago, the past 7 years, not only did not die, but in the next few years will be developed, the total market capacity will grow. This kind of development, the power of the growth comes from the sale of the bill machine first; next comes from the sale of the book machine.
As we all know, the laser can not do multi-layer printing, print thickness requirements are more demanding. Although in the past two years, some manufacturers have been in the design, promotion of some solutions, trying to replace the professional laser needle machine, but so far, has not been recognized by industry users.
Now we have to face a reality: whether the needle, or Jida, are currently in the market in the cage of wandering. In the IT industry in general downturn in the market environment, as a computer peripheral products, printers, of course, by the impact. Has not yet been released in demand, a new round of upgrading has not come before the market is lukewarm, depressed, the competition is fierce.
In this context, there is a performance of the printer manufacturers attracted the attention of the industry, the vendor on the world's leading provider of commercial printing solutions OKI. According to the statistics of the printer market in 2006 showed that in the field of needle play, OKI ranked second in the Chinese market, in the field of color play, OKI gained more than the industry average growth rate of 10 times. This is a very easy thing, this thing has two points worthy of attention: 1, OKI printer development Houjinshizu, in contrast with other manufacturers of weakness, showed that OKI Chinese strengthening strategy is very fruitful; 2, in the global scope, unique OKI, LED printing technology in environmental protection, energy saving, long life as the main features of the it has been recognized by the user.
At present, the LED camp increased variables. Fuji Xerox has recently released in Japan using its own technology LED print head, and launched several LED color printers. OKI welcome to join Fuji Xerox LED camp, OKI will thus get rid of fight a lone battle situation. Camp power changes, will be more conducive to promoting the technical upgrading of the laser and LED two camps.
Source: eNet Forum
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