Product Maintenance

LED large outbreak of traditional LCD is expected to stop next year

As to speed up the layout of LED products, next year "eleven", the traditional CCFL LCD TV is expected to full production, and gradually withdraw from the market, LED TV market will be dominated. Recently, this reporter interviewed the general manager of SKYWORTH Group China regional marketing headquarters Liu Tangzhi. Liu said in an interview with reporters, next year for the color TV market, especially LED LCD TV products, will be a very important year.

LED sales accounted for more than 40% next year

At present, LED LCD TV has a large area of distribution, to speed up the layout of color TV market. The first three quarters of this year, LED growth is relatively slow, the proportion of the market did not meet the expectations of home appliance manufacturers. However, after experiencing the unexpected outbreak of the National Day holiday, its market share has exceeded the expectations of color TV manufacturers.

In addition, after last year and the first half of this year to promote, LED is gradually being recognized and accepted by consumers, Liu is expected to next year's new year's day, Spring Festival, LED LCD TV sales in the entire industry proportion is expected to reach 40%-45%, while in Beijing, Tianjin, Shanghai and other central market sales accounted for is expected to exceed 70%.

The stabilization of LED prices for the next three months

"Eleven" period, the color TV market continued to make it once again become the focus of consumer concern. For consumers are most concerned about the LED LCD TV after the first phase of the price trend, Liu Zong analysis, in the next three months, LED LCD TV prices will remain stable, there will be no big fluctuations. The reason is that the Mid Autumn Festival, National Day period, the TV manufacturers in the price adjustment, LED LCD TV prices have dip, and the 7 and September 8, the upstream product too much affected by the upstream stage screen enterprises to limit production, LED LCD TV prices will not appear larger floating. Liu is expected, from now until next year's new year's day, during the Spring Festival, LED or will usher in a small climax again. SKYWORTH has great confidence in the LED market. By then, SKYWORTH's LED products in the Tianjin market is expected to reach 80%-85%.

After the Spring Festival next year, the price of LED space also depends on whether the case of limited production limit. But is expected in the second half of next year, LED LCD TV prices will appear loose. "Liu Zongru is saying.

Traditional LCD is expected to be discontinued next year eleven

In the expansion of battlefield LED brilliance at the same time, on the other hand, the traditional CCFL LCD TV also will accelerate the delisting. Liu said that SKYWORTH is currently only on the traditional LCD TV products to maintain production, has been basically no longer invested in R & D. New product strategy, next year's new year's day, before the Spring Festival, SKYWORTH will push a series of LED LCD TV new products, and next year's new products are also LED LCD tv. Next year's "eleven" or will become a watershed in LCD tv. By then, SKYWORTH will stop the traditional LCD tv. SKYWORTH as one of the leading enterprises in the color TV industry, the move will also represent the attitude of the color TV industry, that is, next year, domestic TV will be expected to fully suspend the traditional CCFL LCD tv.

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