New technology of LCD TV in Japan

"The to Chinese market launch of the AF Series LCD TV, SHARP, special technology advantage is to play China market and the European market play signal is on TV, exclusive TV signal targeted to enhance the effect of viewing, and future access HD signal have prepared detailed technology, the purpose is to let our consumers watch to the clear picture, SHARP (China) minister Xia Wenjun said the Ministry of planning. "There are currently three major global format: PAL standard (China, adopted in Europe), NTSC (America, Japan) and SECAM (Russia), we choose PAL system as the starting point of proprietary signal LCD technology, fancy is this huge market potential for growth, its coverage of more than 2 billion listed only 4 weeks in Europe, has jumped to 32 inches 30 inches above the top of sales." SHARP original for China, European standard LCD TV technology Chinese, industry experts believe that Europe in quite a long period of time and can not fully achieve the determination of standard 720p and PAL standard HD, SHARP LCD TV will fill the vacancy for the current TV technology industry, is also SHARP once again the leading technology into the market advantage initiatives. It is understood that PAL TV is based on the current standard and high-definition signal integration and development, because the use of the AF engine and the geometric batch operation, implementation of the principle of no signal compensation realistic reduction, if the same access to current cable TV signal, PAL TV screen is better than the first high-definition television, true hd. The "PAL standard LCD TV in the European market around, has become the fastest growing sales in the statistical models, all GFK brand sales after 20 inches, 30 inches above the sales and sales become champion. The China market is the focus of SHARP's global strategic layout, the launch of the PAL standard is China for consumers of the original into a great power to Chinese market, but also an important measure to promote the SHARP China market strategy". Obviously, the Minister of summer PAL LCD TV market outlook full confidence. PAL standard is a kind of TV signal transmission standard, is widely used in Asian and European market. In addition to the determined HD standard 1080I using the NTSC standard parts of the United States and Japan, including China, most areas of signal is far from standard definition, the fundamental reason is that television broadcast editing equipment and transmitting and receiving costly, and the TV signal ground and the need for fuzzy compensation, LED TV image change finally, affect the screen quality effect. While the PAL standard pal scanning technology such as can play without damage, can also achieve the delicate and rich color and quality of new products, SHARP AF engine technology is to achieve the purpose of the "original signal" effect. As currently the world's only professional LCD TV manufacturers, SHARP strives to create the perfect PAL circuits and professional LCD screen ASV combination, to allow consumers to enjoy different regional LCD TV screen is also perfect, as the leader of SHARP LCD again highlight the spirit of innovation. SHARP Only One pursuit beyond the competition when asked whether the price war China market impact on SHARP, SHARP Chinese sales minister Tang Xiaoqun admitted that this year China flat-panel TV market competition is extremely fierce, although sales and sales we have a linear upward trend, but the overall rise relative to the market speed is still lagged behind, it does bring us sales pressure, but SHARP is facing competition means not hit by competitors to seek greater market share, SHARP concept is always the pursuit of Only One, PAL standard high-definition LCD TV for the Chinese market is born under the guidance of this concept the. She said, starting from the popularity of flat-panel TV deepening, consumer demand is further broken down, the PAL High Definition LCD TV adaptation China market segmentation requirement, believe it will be highly concerned by China consumers, and eventually become a consumer trend, listed PAL standard liquid crystal TV in the China market, is an important performance SHARP Chinese market segmentation, but also reflects its product line of self perfection. (Chinese grid) at present, the Sharp Co of Japan in the future market mainstream LCD TV plays the undisputed leader position, it has the largest market share (34.7%), way ahead in the LCD panel and LCD TV technology, SHARP has become synonymous with high-end products. SHARP from 1986 to invest in LCD TV's strategic action for their own to create a high growth, high profit, non competitive space. SHARP's a series of strategic actions on the LCD can be said that the European INSEAD Business School professor Jin Changwei (W.ChanKim) said the blue ocean strategy model. Strategic Action Blue Ocean Strategy (strategic move) that the introduction of new products and services, to develop and seize new market space and bring demand great leap in a series of management decisions and actions. The basic idea of blue ocean strategy is to go beyond competition, seize new profit and growth space, rather than beat the opponent to get a greater market share. Blue ocean strategy that more demand is there, but basically has not been developed, the key issue is how to create it. Strategic managers' attention shifts from supply to demand and opens up new requirements through value innovation. Jinchang said, whether an enterprise can last